Launch pricing: 70% off for our first 10 client films.See the prices →
Now booking Scene 01 · Take 01 Product storytelling for SaaS

Make your SaaSAI tooldev platformfintech appShopify app instantly understandable.

We turn complicated software into 60-second films that first-time visitors actually get — then click “Start free”.

Free concept in 48 hoursFixed price, no hourly billingYou approve the script first
What do you need?
Rec PF_SHOWREEL_2026 · 1920×1080 · 30fps 00:00:00:00
Our toolkit
00:00 — 01:00

Sixty seconds, six jobs.

Your homepage has about as long as a coffee order to explain the product. Every film we make is built on the same spine — each beat has one job, and nothing survives the edit that doesn’t serve it.

0:00–0:05

Hook

The moment your buyer recognises.

0:05–0:12

Problem

The cost of how they do it today.

0:12–0:25

The promise

Your product and the one-line reason it exists — landed early, never saved for the end.

0:25–0:45

How it works

Your real UI, animated so the workflow reads in three clicks — not a tour of every feature.

0:45–0:52

Proof

Real numbers, logos, certifications.

0:52–1:00

Next step

One action. Your URL. Still.

Every visit counts.

If your homepage needs three paragraphs to explain the product, most first-time visitors leave before they reach the second. A clear 60-second film gives every one of them the whole story — in the time they were going to spend anyway.

Selected work

Six products. Six very different explanations.

Press play — each one has sound. Company, the problem it had explaining itself, and what we did about it.

BytePlus — the AI-native cloud

Spec concept · 0:54
The challengeNine products, one audience of CTOs, and a parent company people already know.
The storyFrom “everyone wants AI” to “here’s the cloud that runs it” — models, API, price, security, customers.
The craftReal model output playing in-frame, ten real certification badges, every named customer shown by logo.

Merlin — AI assistant

Spec concept · 0:40
The challengeA crowded category where every tool claims “all the models”.
The storyTab chaos → one shortcut → $130 of tools for $19.
The craftEditorial type, keycaps that press on the word, a receipt that prints.

Electron.js developer — gig video

Personal brand · 0:20
The challengeSell a technical service in 20 seconds on a Fiverr gig page.
The storyOne app, every OS → the developer → what you get → your use case.
The craftOne app window that splits, re-skins per OS and becomes the product.

Fromiva — US company formation

In-house venture · 1:00
The challengeA trust-heavy service for founders who can’t visit the US.
The storyThe wall (“Stripe needs a US company”) → from anywhere → honest timelines.
The craftA world map of founder cities flying to Wyoming; real prices, real IRS clocks.

PrintableResourcesHub — 4,500+ worksheets

In-house venture · 1:07
The challengeA huge catalogue that can feel like a wall of PDFs.
The story“It’s 8pm and tomorrow’s lesson still needs practice pages” → printed in a minute.
The craftA rebuilt grade-and-subject browser, a printer that prints, the real covers.

Learnlings — learning games for kids

In-house venture · 0:34
The challengeConvince parents that screen time can be good screen time, in half a minute.
The story“What if screen time taught them?” → games that actually teach → a playroom full of creativity → progress parents can see.
The craftThe real app, captured screen by screen and animated in 3D phones — a finger taps the right answer and the app responds.

Spec concepts are self-initiated films for real, public products, made to show how we’d explain them — not commissioned by or affiliated with those companies. In-house ventures and personal-brand films are for products run by our own team.

The toolkit

Studio tools, used on purpose.

Each tool does one job in the pipeline — from the first frame sketch to the final mix.

What we make

One studio for every moment your product needs explaining.

60–90 sec

SaaS explainer videos

The homepage film: what it is, who it’s for, why now.

45–75 sec

Launch videos

For Product Hunt, a new tier, or a raise announcement.

2–4 min

Product demos

A guided walk through the workflow for sales and onboarding.

15–30 sec

Feature videos

One feature, one benefit, ready for the changelog and email.

6–30 sec

Social ads

9:16, 1:1 and 16:9 cuts built for the first two seconds.

Loops

UI animation

Product snippets for your website hero, docs and decks.

How it runs

You approve the words before we move a pixel.

Most revisions come from surprises. Our process removes them: you sign off on the script, then the storyboard, then the motion.

01

Discover

We study your product, site, customers and competitors.

Day 1–2
02

Strategise

One message, one audience, one action. You approve the angle.

Day 2–3
03

Script

Every line written to be heard, not read. You approve it.

Day 3–4
04

Storyboard

Frame-by-frame sketches in your brand. You approve the look.

Day 4–6
05

Animate

UI, motion, voiceover, music and sound design come together.

Day 6–11
06

Deliver

Final film, captions and the cuts your plan includes.

Day 12–14
Fixed prices

Studio quality at launch prices.

50% to start, 50% on delivery. Every plan includes script, storyboard, voiceover, music and sound design.

−70%

Launch pricing for our first 10 client films. Same scope, same process, same deliverables — we’re building our client portfolio, and you get studio work at a fraction of the price.

Claim launch pricing

Starter

Launch video · 30–45 sec

$1,500
$450
You save $1,050
  • Script and storyboard
  • 2D motion graphics
  • Product and UI animation
  • Professional voiceover
  • Music and sound effects
  • 1 revision round
  • 1080p MP4

7–10 business days

Start my video
Recommended

Growth

SaaS explainer · 60 sec

$2,500
$750
You save $1,750
  • Strategy and messaging
  • Professional script and storyboard
  • Custom visual style
  • Product and UI animation
  • Motion graphics
  • Professional voiceover
  • Music and sound design
  • 2 revision rounds
  • 1080p and 4K

10–14 business days

Start my explainer

Pro

Product story · 75–90 sec

$4,000
$1,200
You save $2,800
  • Competitor and product research
  • Detailed storyboard
  • Custom illustration system
  • Advanced UI animation
  • 3 revision rounds
  • 4K master and website version
  • Social media cut and thumbnail

14–18 business days

Start my film

Custom

Complex products · 90 sec+

$6,000+
$1,800 +
Save 70%
  • Multi-audience or multi-product stories
  • Launch campaigns with several cuts
  • Additional languages
  • Dedicated creative director

Scoped with you

Talk scope
Add-ons · launch prices
30-sec social cut$350$105
15-sec social ad$200$60
Extra language voiceover$250from $75
Voiceover talent upgrade$150–300$45–90
4K delivery (Starter)$250$75
Extra revision round$250$75
Script only · Storyboard only$400$120 each
Website hero animation$500from $150
Video ads package$750from $225
Product demo video$1,000from $300

Monthly partnerships · launch prices

Content Partner

$2,000 $600 /mo

Every month: 1 explainer or product video, 2 short-form videos, 4 social clips, 4 animated UI snippets and thumbnails.

Growth Studio

$4,000 $1,200 /mo

Every month: 2 product videos, 4 social videos, 8 short clips, product animations and ad creatives, with priority turnaround.

Zero risk

Four promises before you spend a dollar.

Free concept first

We send how we’d explain your product before you pay anything. Keep it either way.

Script before animation

Nothing gets animated until you’ve approved every word of the script.

Fixed price

The quote is the price. No hourly billing, no surprise invoices.

Half on delivery

50% to start, the other 50% only when the final film is delivered.

Our stance

You’re not buying animation. You’re buying understanding.

Anyone can make things move. The hard part is deciding what to say, in what order, in sixty seconds — and cutting everything else.

Feature toursOne message, landed early
Stock mockupsYour real interface
Invented statsClaims traced to your data
Generic “tech” gradientsYour brand, your type
One file, then goodbyeCuts for every channel
Straight answers

Questions founders ask us.

How long does production take?

7–10 business days for Starter, 10–14 for Growth and 14–18 for Pro, counted from the day you send your product access and brand files.

Why is it 70% off?

We’re building our client portfolio. Our first 10 client films get launch pricing in exchange for permission to show the finished film in our work.

Do you write the script?

Yes — every plan includes it. We research your product first, then send a script for your approval before any design starts.

Can you animate our actual product UI?

That’s the core of what we do. Share screenshots, a demo account or Figma files and we rebuild your interface as crisp, animatable vectors.

How many revisions do we get?

One round on Starter, two on Growth, three on Pro — on top of approving the script and storyboard, which is where most changes happen.

Do you provide the voiceover?

Yes, a professional voice is included. You pick from a shortlist of voices that fit your brand. Extra languages are an add-on.

Can you create multiple videos?

Yes — the monthly partnerships cover a steady stream of product, feature and social videos at a lower cost per video.

What happens after I request a concept?

We review your product and send a recommended video direction — angle, structure and length — within two business days. If it fits, we book a 20-minute call and send a fixed quote.

Free video concept · 48 hours

Your product is complicated. Your explanation doesn’t have to be.

Tell us what you’ve built. We’ll send back how we’d explain it — free, whether you hire us or not.

Within 2 business days: a recommended angle, story structure and length. Then: a 20-minute call and a fixed quote at launch pricing. Then: 50% deposit and production starts.
Estimated budget

Sends via WhatsApp · Takes 60 seconds · No card · No commitment